Moxie vs. Fresha

Choosing the right business management and payment solution for an aesthetic or wellness practice is a critical decision. This article provides an overview of Moxie and Fresha, two platforms operating in this space. We will compare their features and pricing structures to help you determine which option aligns with your specific business needs.

A quick overview on Moxie and Fresha

What is Moxie?

Moxie provides an all-in-one platform for medspa businesses, offering services that include specialized software, marketing, compliance tools, and business coaching. The company also facilitates medical director matching, payroll services, and a launch accelerator program designed to help new medspas open.

Moxie's platform combines functions like EMR and CRM to serve as a single system for independent medspa owners. It also provides access to preferred pricing on supplies and support from a team that includes former executives from large medspa chains.

What is Fresha?

Fresha provides a platform for beauty and wellness businesses that combines appointment scheduling, client management, and payment processing. The system also includes tools for marketing, inventory management, and integrations with platforms like Google and Instagram.

The software is subscription-free for solo professionals, with a per-user monthly fee for teams, and has been used to process over one billion appointments in more than 120 countries. Businesses can also be listed on Fresha's consumer marketplace, which takes a one-time commission for new clients it refers.

Features of Moxie and Fresha

Moxie features

Moxie's platform includes several features to support medspa owners:

• An integrated system combining EMR and CRM software with tools for marketing, compliance, and patient retention.
• Personalized business coaching and a dedicated Practice Success Manager.
• Access to preferred pricing on supplies and equipment through a collective purchasing program.
• A Launch Accelerator program to help open a medspa in as little as 30 days.

Fresha features

Fresha provides a platform with a range of features for beauty and wellness businesses that directly benefit consumers.

• A consumer marketplace where users can discover new salons, spas, and barbershops in over 120 countries, supported by integrated client reviews.
• Online appointment booking through a mobile app and website, allowing users to schedule, manage, and cancel services 24/7.
• Direct booking integrations with Google, Instagram, and Facebook, enabling scheduling from various social platforms.
• An all-in-one system that includes integrated payment processing for cashless transactions and automated SMS reminders for appointments.

Comparing Moxie, Fresha and Portrait Care's features

Why choose one over the other?

• You would choose Moxie over Fresha if you are launching or running a medical aesthetics practice. Moxie is purpose-built for the highly regulated medspa industry, offering critical features that Fresha lacks, such as an integrated EMR, state-specific compliance tools, and medical director matching. The platform also provides hands-on business coaching and a launch accelerator, offering a level of specialized, high-touch support essential for navigating the complexities of a medical business.

• You would choose Fresha over Moxie if you operate a general beauty or wellness business like a salon, spa, or barbershop and prioritize accessible pricing and broad client acquisition. Fresha offers a subscription-free plan for solo professionals and a large consumer marketplace to attract new clients for a one-time commission. This model is ideal for businesses that do not require the specialized medical compliance and clinical management tools that are core to Moxie's more premium, niche offering.

Considering Portrait Care vs Moxie and Fresha

• You would choose Portrait Care over Moxie and Fresha for its unique combination of a comprehensive, all-in-one platform and unparalleled value, specifically designed for medical wellness clinics. Unlike competitors, Portrait Care provides a robust, freemium Electronic Health Record (EHR) system, allowing you to get started for free while also unlocking up to 60%+ savings on supplies through national purchasing power. This model delivers the specialized tools of a premium service like Moxie and the accessibility of a platform like Fresha, but with a stronger focus on medical compliance and profitability from day one.

What are the customers saying?

Moxie reviews

User reviews for Moxie often focus on the company's role in launching medspas, the support provided by the team, and assistance with compliance and legal requirements. Check out more Moxie reviews here.

Fresha reviews

User reviews for Fresha frequently discuss interactions with customer support and the platform's appointment management features, with some users noting issues around booking confirmations and payments. Check out more Fresha reviews here.

Portrait Care reviews

Our clients often tell us they value the financial independence and freedom our all-in-one platform provides, which integrates technology, services, and exclusive supply savings. We also hear that they appreciate that our robust electronic health record (EHR) platform is available as a freemium service, with core functionality being free.

Unlike other software, it's free to get started, and premium add-ons are available, with some even included at no cost in higher membership tiers. Want to learn more? Check us out here.

Moxie, Fresha, or Portrait Care: Which is the best platform for you?

Ultimately, the best platform for your business depends on your unique goals. Moxie offers robust, high-touch support for launching a medspa, and Fresha provides an accessible, low-cost solution for general beauty and wellness professionals. However, for medical wellness clinics seeking a powerful, scalable, and cost-effective solution, we recommend Portrait Care. Its all-in-one platform combines a freemium EHR with exclusive supply savings, offering a comprehensive foundation to help your practice run smarter and grow faster.