Moxie vs. Mindbody

Choosing the right business management and payment solution for your aesthetics or wellness practice can lead to a comparison between Moxie and Mindbody. This article will provide an overview of what Moxie and Mindbody offer, examine their different features and pricing, and help you decide which platform is the most suitable option for your business.

A quick overview on Moxie and Mindbody

What is Moxie?

Moxie provides an all-in-one platform with software and services for aesthetic entrepreneurs and medspa operators. Its solutions include EMR and CRM software, marketing, compliance tools, business coaching, payroll, and a launch accelerator program.

The platform is built specifically for the aesthetics industry and combines business functions with compliance workflows created with legal experts. It also offers medical director matching and preferred pricing on supplies to give providers the purchasing power of larger chains.

What is Mindbody?

Mindbody offers business management software for the fitness, beauty, and wellness industries. The platform provides tools for day-to-day operations, client management, marketing, and scheduling.

It features a consumer-facing marketplace, the Mindbody app, which connects businesses with a large network of active users. The software also offers add-ons such as a custom-branded mobile app and an AI-powered chatbot for client communication.

Features of Moxie and Mindbody

Moxie features

Moxie's platform is designed specifically for the aesthetics industry and offers several notable features:

• An all-in-one software that combines EMR, CRM, marketing, and patient retention tools.
• Preferred pricing on medspa products and supplies, with potential savings of up to 55% through collective purchasing.
• Compliance tools and workflows developed in partnership with medspa legal experts to help navigate state regulations.
• Personalized business coaching from industry veterans and a dedicated Practice Success Manager.

Mindbody features

Mindbody provides a platform with a range of features designed for both business owners and their clients, including several that directly enhance the customer experience:

• A consumer-facing marketplace and app that allows users to discover, book, and pay for services from a large network of wellness businesses.
• An AI-powered chatbot, Messenger[ai], that automates responses and bookings for businesses, ensuring clients can get answers and make appointments at any time.
• Real-time scheduling that includes a “Pick-a-Spot” feature, allowing clients to select their specific place in a class.
• The ability for businesses to create their own custom-branded mobile app to provide a more personalized experience for their members.

Comparing Moxie, Mindbody and Portrait Care's features

Why choose one over the other?

• You would choose Moxie over Mindbody if your priority is a highly specialized, all-in-one solution for a medspa. Moxie is built exclusively for the aesthetics industry, offering tailored EMR/CRM software, deep compliance support developed with legal experts, and hands-on business coaching. It also provides unique cost-saving benefits like preferred pricing on supplies, which is ideal for independent practices focused on profitability and navigating industry-specific regulations.
• You would choose Mindbody over Moxie for its powerful client acquisition capabilities and proven scalability. Mindbody’s consumer-facing app connects your business to a vast marketplace of potential clients, a feature Moxie lacks. As a long-established platform, it also offers robust tools for multi-location management and tech add-ons like an AI chatbot, making it a strong choice for larger, diverse wellness businesses aiming for broad market reach and growth.

Considering Portrait Care vs Moxie and Mindbody

• You would choose Portrait Care if you want to eliminate upfront software costs and maximize your profitability from day one. While competitors require sales calls or paid subscriptions to get started, Portrait Care offers a powerful, free core EHR platform, allowing you to build your practice without the initial financial burden. This, combined with exclusive supply savings of up to 60%+, provides a smarter financial path for independent clinics aiming to grow efficiently.

What are the customers saying?

Moxie reviews

User reviews for Moxie generally comment on the platform's role in launching a medspa, with feedback often highlighting its business coaching, compliance guidance, and operational support. Check out more Moxie reviews here.

Mindbody reviews

User feedback often points to the platform's complexity and a steep learning curve, with some reviews also mentioning issues regarding contract renewals and the cancellation process. Check out more Mindbody reviews here.

Portrait Care reviews

Our clients often share how our all-in-one platform has helped them achieve financial freedom and a better work-life balance. They find our comprehensive support, from launch assistance to exclusive supply savings, invaluable for growing their clinics.

A key benefit is our robust electronic health record (EHR) platform, which is free to get started with and offers core functionality at no cost, with optional premium add-ons for enhanced features. Want to see for yourself? Check us out here.

Moxie, Mindbody, or Portrait Care: Which is the best platform for you?

Ultimately, the best platform for your practice depends on your specific needs, and both Moxie and Mindbody offer compelling features for different business models. However, for independent clinics focused on maximizing profitability and operational efficiency from the start, Portrait Care presents a uniquely powerful advantage. By combining a free core EHR with exclusive supply savings and comprehensive support, Portrait Care provides the tools and financial freedom necessary to build and scale your business on your own terms.