Boulevard vs. GlossGenius

Choosing between business management platforms like Boulevard and GlossGenius can be a challenge, as both offer solutions tailored to the beauty and wellness industry. This article provides an overview of each platform and compares their features and pricing structures. The goal is to provide the information you need to determine which option is the better choice for your business.

A quick overview on Boulevard and GlossGenius

What is Boulevard?

Boulevard is a client experience platform providing software solutions for appointment-based businesses in the self-care industry, including salons, spas, and medspas. It offers tools to manage operations, client interactions, and business growth through an integrated suite of features.

The platform includes a proprietary scheduling system, Precision Scheduling™, and a point-of-sale system developed specifically for beauty and wellness brands. It operates on a tiered, per-location subscription model with plans that support single-location businesses as well as multi-location, franchise, and enterprise operations.

What is GlossGenius?

GlossGenius is a business management platform designed for professionals in the beauty and wellness industries. It offers a set of tools for appointment scheduling, payment processing, client management, and marketing.

The platform features a flat 2.6% payment processing rate with no hidden fees and provides a complimentary data transfer service for users switching from other systems. Its subscription plans also support multiple team members at no extra cost on its Gold and Platinum tiers.

Features of Boulevard and GlossGenius

Boulevard features

Boulevard provides a suite of integrated tools designed to streamline operations for self-care businesses. Key features include:

• A proprietary system, Precision Scheduling™, that provides a simple self-booking experience for clients while optimizing the business’s calendar.
• An all-in-one point-of-sale (POS) system developed specifically for beauty and wellness brands, rather than a generic retail solution.
• Integrated marketing and loyalty programs with tools for messaging, memberships, and client retention campaigns.

GlossGenius features

GlossGenius provides an all-in-one platform with a range of tools designed to streamline business operations for beauty professionals. Some of its features include:

• A flat 2.6% payment processing rate with no hidden fees.
• Integrated payroll with the option for separate bank accounts for booth renters, a feature not commonly found in similar platforms.
• A "Buy Now, Pay Later" option that allows clients to pay for services in installments to help drive high-value bookings.
• A customizable booking website that does not require clients to download an app or create a password to schedule appointments.

Comparing Boulevard, GlossGenius and Portrait Care's features

Why choose one over the other?

Why you might choose Boulevard over GlossGenius

• Boulevard is structured for scalability, offering bespoke Enterprise plans with powerful APIs and integrations for complex, multi-location operations. This focus on enterprise-grade solutions makes it a better fit for franchises or sophisticated businesses that require more customization than a standardized platform can offer.

• The platform provides proprietary tools like Precision Scheduling™ and a specialized POS system tailored for the unique needs of high-end self-care brands. These features offer a deeper level of operational control and calendar optimization that may be more robust for businesses focused on maximizing efficiency.

Why you might choose GlossGenius over Boulevard

• GlossGenius is significantly more affordable, with plans starting at just $24 per month, making it highly accessible for solo professionals and smaller businesses. Its pricing model, which includes multiple team members at no extra cost on certain tiers, is more budget-friendly than Boulevard's per-location fee structure.

• The platform is frequently praised for its user-friendly interface, particularly its streamlined booking process that doesn't require clients to create accounts or passwords. According to user testimonials, this simplicity can lead to a significant increase in online appointments, making it ideal for businesses prioritizing ease of use for their clientele.

Considering Portrait Care vs Boulevard and GlossGenius

• Why you might choose Portrait Care over Boulevard and GlossGenius: While other platforms focus on booking, Portrait Care is built for the specific needs of medical aesthetics, offering a robust, free core EHR platform to manage patient records and ensure compliance. This integrated approach, combined with exclusive access to supply savings of up to 60%+, provides a comprehensive solution that supports your clinic's clinical and financial health in ways that standard salon software cannot.

What are the customers saying?

Boulevard reviews

User feedback often highlights requests for additional features, including more customized reporting, expanded third-party integrations, and greater flexibility with payment processing. Check out more Boulevard reviews here.

GlossGenius reviews

User feedback often points to a desire for more advanced features, such as greater website customization, online retail capabilities, support for multiple business locations, and more flexible payment options like recurring memberships. Check out more GlossGenius reviews here.

Portrait Care reviews

Our clients often tell us they've achieved greater financial freedom and work-life balance since partnering with us. They find our comprehensive, all-in-one platform particularly useful, as it combines software, essential services, and significant supply savings to support their clinic's growth.

Portrait Care provides a robust electronic health record (EHR) platform that is available as a freemium service. The core EHR functionality is free, with optional premium add-ons for enhanced features and integrations. Some advanced add-ons are included at no extra cost for users in higher membership tiers. It is also free to get started unlike other software in the space. Want to learn more? Check us out here.

Boulevard, GlossGenius, or Portrait Care: Which is the best platform for you?

Ultimately, the best platform for your business depends on your specific needs. While Boulevard offers robust tools for large-scale operations and GlossGenius provides an affordable, user-friendly solution for smaller businesses, Portrait Care stands out as the ideal partner for medical aesthetic clinics. Its all-in-one platform, which integrates a free core EHR with essential services and significant supply savings, is uniquely designed to support both the clinical and financial success of your practice. For ambitious providers looking to operate smarter and grow faster, Portrait Care offers the most comprehensive solution.