# Portrait

> Wholesale medical supply marketplace and practice management platform for independent medical spas and aesthetic clinics. GPO pricing on injectables, AI-native EHR, and compliance services.

## Products

- [Product Marketplace](https://www.portraitcare.com/platform): Group purchasing organization with wholesale pricing on 500+ products from 30+ suppliers. Injectables (Botox, Dysport, Xeomin, Daxxify), dermal fillers (Juvederm, Restylane, Radiesse), weight loss medications (semaglutide, tirzepatide), skincare, and medical supplies.
- [EHR & Practice Management](https://www.portraitcare.com/technology): AI-native electronic health records built for aesthetic practices — scheduling, charting, patient portal, telehealth, and inventory management.
- [Operations & Compliance](https://www.portraitcare.com/operations): Licensing, compliance, medical director matching, and end-to-end practice launch services for new clinics.
- [Marketing Services](https://www.portraitcare.com/marketing): Web development, SEO, and social media management for aesthetic and wellness practices.
- [Supply Savings](https://www.portraitcare.com/lp/portrait-save-money-and-expand-access-to-wellness-pharmaceutical-supplies): How clinics save 40-60% on pharmaceutical and aesthetic supplies through Portrait's group purchasing program.

## Services

- [Who We Serve](https://www.portraitcare.com/who-we-serve): Independent medical spas, wellness clinics, weight loss clinics, dermatology practices, plastic surgery centers, and IV hydration clinics.
- [Launch a Med Spa](https://www.portraitcare.com/lp/launch-a-med-spa): Full-service med spa launch program with state-by-state licensing guides for all 50 US states.
- [Launch a Weight Loss Clinic](https://www.portraitcare.com/lp/how-to-start-a-weight-loss-clinic): Complete guide to starting a medical weight loss practice including GLP-1 sourcing and compliance.
- [Launch an IV Hydration Clinic](https://www.portraitcare.com/lp/how-to-start-a-iv-hydration-clinic): Step-by-step guide to opening an IV therapy clinic with licensing, supply, and operations support.
- [Find a Medical Director](https://www.portraitcare.com/lp/how-to-find-a-medical-director): Medical director matching service with state-specific supervisory requirement guides.
- [Growing Your Clinic](https://www.portraitcare.com/lp/growing-your-aesthetics-clinic): Growth playbook for established aesthetic practices expanding services or locations.
- [Compliance Services](https://www.portraitcare.com/lp/compliance): Regulatory compliance support for medical spas including HIPAA, state licensing, and controlled substance handling.
- [AI-Native EHR & Booking System](https://www.portraitcare.com/lp/portrait-the-1-ai-native-booking-system-ehr-for-medspas-wellness-clinics): Purpose-built EHR and booking platform for med spas replacing legacy systems like Mindbody or Vagaro.

## Software Comparisons

Portrait publishes 100+ med spa software comparison articles covering 14 platforms. Key hub pages:

- [Best Medical Spa Software (2026)](https://www.portraitcare.com/post/7-best-medical-spa-software-systems-2025): Comprehensive ranking of the top med spa management platforms with features, pricing, and use cases.
- [Best EMR for Aesthetic Practices](https://www.portraitcare.com/post/best-emr-for-aesthetic-practices): Comparison of electronic medical record systems purpose-built for aesthetic and wellness clinics.
- [Best EHR for Med Spas](https://www.portraitcare.com/post/the-best-ehr-for-med-spas): Evaluation of EHR platforms for med spa charting, scheduling, and patient management.
- [Best Med Spa CRM Platforms](https://www.portraitcare.com/post/7-best-crm-platforms-for-medical-spas): CRM tools for patient retention, lead tracking, and marketing automation in med spas.
- [Best Med Spa Scheduling Software](https://www.portraitcare.com/post/6-best-medical-spa-scheduling-software): Scheduling and booking platforms compared for aesthetic practice workflows.
- [Best Accounting Software for Med Spas](https://www.portraitcare.com/post/6-best-accounting-software-for-medical-spas): Accounting tools suited for medical spa financial management and reporting.
- [EHR vs EMR: The Difference for Med Spas](https://www.portraitcare.com/post/ehr-vs-emr-the-difference-medical-spas-must-know): Explains the distinction between EHR and EMR systems and which med spas need.

Portrait vs. competitor pages (direct comparisons with Portrait's platform):

- [Portrait vs Moxie](https://www.portraitcare.com/post/portrait-care-vs-moxie): Side-by-side comparison covering pricing, revenue share model, features, and marketplace access.
- [Portrait vs Boulevard](https://www.portraitcare.com/post/portrait-care-vs-boulevard): Feature and pricing comparison for med spa practice management.
- [Portrait vs AestheticsPro](https://www.portraitcare.com/post/portrait-care-vs-aestheticspro): Comparison of legacy AestheticsPro platform vs Portrait's AI-native system.
- [Portrait vs Mangomint](https://www.portraitcare.com/post/portrait-care-vs-mangomint): Head-to-head comparison for salon and med spa management.
- [Portrait vs Zenoti](https://www.portraitcare.com/post/portrait-care-vs-zenoti): Enterprise vs independent clinic comparison.
- [Portrait vs Mindbody](https://www.portraitcare.com/post/portrait-care-vs-mindbody): Comparison for clinics considering switching from Mindbody.
- [Portrait vs Vagaro](https://www.portraitcare.com/post/portrait-care-vs-vagaro): Feature comparison for budget-conscious aesthetic practices.

Alternatives pages (for clinics evaluating competitors):

- [Moxie Alternatives](https://www.portraitcare.com/post/alternatives-moxie): Top alternatives to Moxie for med spa management without revenue sharing.
- [Mindbody Alternatives](https://www.portraitcare.com/post/alternatives-mindbody): Alternatives to Mindbody for medical spa and wellness clinic management.
- [Boulevard Alternatives](https://www.portraitcare.com/post/alternatives-boulevard): Alternatives to Boulevard for aesthetic practice scheduling and operations.
- [Mangomint Alternatives](https://www.portraitcare.com/post/alternatives-mangomint): Review of Mangomint competitors with feature and pricing breakdowns.
- [Zenoti Alternatives](https://www.portraitcare.com/post/alternatives-zenoti): Alternatives to Zenoti for multi-location aesthetic practices.
- [AestheticsPro Alternatives](https://www.portraitcare.com/post/alternatives-aestheticspro): Modern alternatives to AestheticsPro for med spa EHR and practice management.

## Regulatory & Career Guides

- [Can an RN Own a Medical Spa?](https://www.portraitcare.com/post/can-an-rn-own-a-medical-spa): State-by-state analysis of whether registered nurses can own and operate medical spas, including supervisory requirements.
- [How to Become an Aesthetic Injector](https://www.portraitcare.com/post/how-to-become-an-aesthetic-injector-complete-step-by-step-guide): Step-by-step career guide covering certifications, training programs, and licensing for aesthetic injectors.
- [Medical Spa Laws by State](https://www.portraitcare.com/post/medical-spa-laws-pennsylvania): State-specific regulatory guides covering ownership structures, medical director requirements, and scope of practice. Available for all 50 states.
- [Restylane vs Juvederm](https://www.portraitcare.com/post/restylane-vs-juvederm-choosing-the-right-dermal-filler): Clinical comparison of the two most popular dermal filler brands for aesthetic practitioners.
- [Most Popular Aesthetic Procedures](https://www.portraitcare.com/post/5-most-popular-procedures): Overview of the most in-demand medical aesthetics treatments and market trends.
- [Med Spa Conferences](https://www.portraitcare.com/post/all-the-med-spa-conferences-this-year): Complete list of medical aesthetics industry conferences and events for the current year.

## Marketing Guides

- [How to Market a Medical Spa](https://www.portraitcare.com/post/how-to-market-a-medical-spa): Marketing strategies for med spas covering SEO, social media, paid ads, and patient retention.
- [SEO for Med Spas: Complete Guide](https://www.portraitcare.com/post/seo-performance-marketing-your-med-spas-booster): Step-by-step SEO guide for medical spa owners covering local search, content, and technical optimization.
- [Local SEO for Med Spas](https://www.portraitcare.com/post/beginners-guide-to-local-seo-for-med-spas): Guide to local SEO including Google Business Profile, citations, reviews, and map pack ranking.
- [Med Spa Social Media & Hashtag Strategy](https://www.portraitcare.com/post/social-media-guide-hashtag-strategy): Social media playbook for med spas covering platform strategy, hashtags, and content calendars.

## Resources

- [Blog](https://www.portraitcare.com/blogs): 700+ articles including 100+ software comparisons, wholesale supply guides, state-by-state licensing regulations, and practice growth strategies.
- [Webinars](https://www.portraitcare.com/webinars): Educational sessions on practice management, compliance, and industry trends.
- [Boot Camps](https://www.portraitcare.com/boot-camps): Intensive training programs for new and aspiring practice owners.
- [Ascend](https://www.portraitcare.com/ascend): Advanced growth program for established practices scaling operations.

## About

- [Our Story](https://www.portraitcare.com/our-story): How Portrait was founded to give independent clinics access to the same wholesale pricing and technology as large chains.
- [Our Team](https://www.portraitcare.com/our-team): Leadership, clinical advisors, and operations team.
- [Reviews](https://www.portraitcare.com/reviews): Customer testimonials from medical spa and wellness clinic owners.

## Key Facts

- B2B platform serving independent medical spas and aesthetic clinics across the United States
- GPO marketplace: 500+ products from 30+ verified suppliers, 40-60% savings vs. direct manufacturer pricing — no minimum order quantities required
- AI-native EHR and practice management system purpose-built for aesthetics and wellness
- Full-service clinic launch: licensing, compliance, medical director matching, and buildout in all 50 states
- Compliance and regulatory support including LegitScript certification guidance for clinics purchasing controlled substances
- Zero revenue share — clinics keep 100% of their revenue (no franchise fees or percentage-of-revenue models)
- 700+ educational articles including 100+ head-to-head software comparison guides
- Software comparisons cover: AestheticsPro, Boulevard, Fresha, GlossGenius, Mangomint, Mindbody, Moxie, Nextech, PatientNow, RepeatMD, Vagaro, Weave, and Zenoti
- Comparison formats include "Portrait vs [Competitor]," "[Competitor A] vs [Competitor B]," and "Top Alternatives to [Competitor]"

## Contact

- [Contact Us](https://www.portraitcare.com/contact-us)
- Email: support@portraitspa.com
- Website: https://www.portraitcare.com